What to Consider When Hosting an Outdoor Concert
There is a lot of money to be made and fun to be had when it comes to hosting a concert. If you are looking to get things organized for the coming summer, then there are a lot of different things that you will need to think about and get prepared in order to make sure that everything runs smoothly. This article will be looking at some of the different elements that make an outdoor concert, which will help you to avoid missing anything important that could be detrimental to the success of the event.
It is a common misconception that putting on a concert is a relatively simple thing to do, this is not in fact true and there are so many things that you need to consider. While it is the reality that concerts are very complex events, with an efficient and hard-working team you should be able to get things in order ready for the proposed big day. If you are looking to host a concert then you will want to continue reading especially if you have never done something like this before.
Marketing
How you market your event will have a big impact on the number of people who buy tickets and make this concert a success, you should use a variation of different marketing strategies and platforms to ensure that a wide audience is targeted and you effectively spread the word of all the relevant information about the concert. You should also take advantage of social media so that you can attract thousands of people with little effort or need for financial backing. It is free to use on most social media platforms and you can make an account directly for advertising your concert in a matter of minutes.
Seating Areas
Seating is often overlooked for concerts, but you should definitely try and cater to everyone’s needs by offering a standing area for those who want to get involved and dance, and seating for those who cannot stand for long periods of time, or they just want to relax with the music. By ensuring that everyone’s needs are met you will also attract a diverse range of people which is something that often puts people off going to the bigger events and concerts. You can find quality, affordable seating in your local area, and if you are doing a big purchase or hire it is likely that you will get some form of a discounted price.
Preparing the Concert Area
Choosing a good outdoor area to hold your concert is not easy, you will need plenty of solid, even ground to ensure there is a large enough space to hold the concert stage and your audiences comfortably. Those of you in the Victoria area will be glad to know that there are many options for you in terms of suitable concert grounds, you can also find a quality landscaper Victoria BC pretty easily. A good landscaper will be able to get your concert area prepared and even go the extra mile by setting up lighting, decorations, and seating areas to add a personal touch to your event.
Food and Drink
Holding any big event or concert is not just good for you in a business sense as it also provides the opportunity for you to collaborate with other businesses, which will, in turn, help them to thrive financially also. With so many people in one place, you should look at catering and drinks companies in your area that may be prepared to sell food at your event. You should reach out to smaller companies who will be able to meet expectations while giving them a good boost in both profit and advertisement. It is standard practice to charge a fee for them to hold a place at your concert while keeping profits for themselves.
Sourcing Popular Acts
As is the case with finding local food vendors you should also look at smaller music acts that you can share with the world and help them to become a success. While it is important to look after those that are close to you, it is just as important to try and source a few bigger acts to help encourage more people to visit. This is where you can use social media to your advantage again as you can reach out to those in the music business who may be able to put you in contact with some high-profile acts to boost your lineup. You need to remember to negotiate any financial fees with the acts you choose before the concert, this will help to avoid any confusion later in the concert that could negatively impact your schedule and budgeting.
Equipment
The final important factor that you will need to discuss if you are thinking about putting together a concert of your own would have to be the equipment that is necessary to keep your audiences entertained with good sound quality. Some of your acts may prefer to use their own equipment so this will need to be discussed with them beforehand. You can buy and rent concert equipment from online sources, and you should shop around to get the best deal and save yourself some money. It would also be a good idea for you to do a test run of any lighting or sound equipment before the date of the concert, this will ensure that everything is running smoothly and avoid any issues when the big day arrives.